Do you want your skincare to be "clean"? What is "Clean Beauty" and why it should be the new trend?
Clean beauty consists a few element that makes you fall in love with your skincare further.
1) Harmless ingredients
Clean and harmless ingredients is the Number One priority in running a skincare brand! Therefore, the ingredients should be transparent even if you do not understand the item.
In Skreen, serval ingredients are banned (more to be added).
Parabens: hormone disruption, reproductive toxicity, neurotoxicity, and skin irritations
BHA (butylated hydroxyanisole): cancer, and skin irritations
Formaldehyde-releasing preservatives: organ toxicity, and skin irritations
Synthetic Fragrance: allergic reactions, and skin irritations (strongly avoid for all sensitive skins)
Microbeads: bad for the ocean, unable to dissolved
If one's beauty has to sacrifice the nature's beauty, I would probably rather be ugly. Avoiding harmful substances is one factor, we also want our products to be eco-friendly.
Many brands would claim themselves "sustainable", but what's more sustainable than reusing and reducing?
3) 100% cruelty-free
Beauty products should not be harmful to us, so it should never be harmful to animals too. Skreen forbid animal testing in any form or any animal ingredient.